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The SEO Tips That Helped Tally 20 Million Visits A Month

Yummly Chief Growth Officer Ethan Smith outlines the inflection points and key tenets for high-performance SEO. Continue reading at First Round Review »

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The Three Infrastructure Mistakes Your Company Must Not Make

Avi Freedman has worked in networking for 30+ years and seen over 100 startups scale their infrastructure. Here are the most vital pieces of advice he has to share.Continue reading at First Round Review »

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When Fear Is a Competitive Advantage — 4 Steps to Make It Work for You

Justin Milano and Dan Cordaro have built their reputations on the science of overcoming fear — today, they help dozens of startups turn these feelings into opportunity.Continue reading at First Round...

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The Case For Startups to Put CX at Their Core

At eero, the Customer Experience (CX) team is known as the "truth squad." Here's how its CEO and Co-founder Nick Weaver and Head of CX Dana Lindsay built and scaled an essential — but often overlooked...

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Your Database is Your Prison — Here’s How Expensify Broke Free

Startups can fall into dangerous defaults when it comes to database architecture. Expensify founder and CEO David Barrett shares how his company sidestepped these missteps and made its database...

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What Obama’s Tech Startup Has to Teach About Adaptability

USDS marketing chief and former head of marketing for Google X Janine Gianfredi shares her lessons on how to build adaptable teams, even in the most rigid and regulated environments. Continue reading...

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Turbocharge Your Recruiting Machine — Here’s How

NerdWallet VP of People Operations Flo Thinh outlines the profile of an exceptional Head of Recruiting as well how to design a magical candidate experience. Continue reading at First Round Review »

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What I Learned From Developing Branding for Airbnb, Dropbox and Thumbtack

As one of Silicon Valley's most sought-after brand strategists, Julie Supan has helped some of tech's fast-growing companies find their high-expectation customer — and optimal position in the...

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It’s Price Before Product. Period.

Pricing pro Madhavan Ramanujam uncovers a powerful idea: Determine price before you design your product. Here, he details the ways companies trip up when they try to monetize and explains how to do it...

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Three Powerful Conversations Managers Must Have To Develop Their People

Google and Twitter veteran Russ Laraway breaks down the most critical conversations you must have with your employees to help them grow into fulfilling careers. Continue reading at First Round Review »

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A People Ops Veteran on Navigating the Gnarliest Conversations

Climate Corporation's Chief People Officer Meg Makalou has been the human resources leader for startups big and small. Here, she tells of the three most daunting conversations people ops executives...

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Less Work, More Play: Change the Game With Simulations

New Relic CIO Yvonne Wassenaar details the game-changing benefits of business simulations and how to use them to transform your company.Continue reading at First Round Review »

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ClassPass’ CMO on How and When to Invest in Product Marketing

ClassPass CMO Joanna Lord covers the essentials on product marketing for teams struggling to define, implement and launch the function at their startup. Continue reading at First Round Review »

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Team Health Monitors and Why Your Startup Needs a Check-up

Atlassian president Jay Simons makes the case for team health monitors and explains how to evaluate for the eight traits of high-performing teams.Continue reading at First Round Review »

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The 30 Best Pieces of Advice for Entrepreneurs in 2016

In our annual roundup, we've distilled the top 30 insights from all of our articles published over the last year. Read on to take in tactics and advice from some of the sharpest minds we know. Continue...

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My Launch Lessons from 37 Minutes in an Amazon War Room

Before joining Twitter, Ibrahim Bashir led the launch of the third-generation Kindle at Amazon. Here, he reflects on his lessons from that release — and shares how to prepare to make hard decisions...

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The [Adjective] [Number] Things You Need to Know About Clickbait

Former MyFitnessPal and Under Armour marketing VP Tara-Nicholle Nelson lays down the content marketing law: stop publishing clickbait. Here, she outlines how to create true engagement.Continue reading...

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Make Operations Your Secret Weapon - Here’s How

Etsy COO Linda Kozlowski knows an operations leader is critical to the success of a company. Here, she sheds light on the most mysterious role in the C-suite — and how startups can hire and empower the...

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Leslie’s Compass: A Framework For Go-To-Market Strategy

As the former CEO of Veritas, a Stanford GSB Lecturer and MD of Leslie Ventures, Mark Leslie has seen what it takes to go to market effectively from multiple perspectives. The mind behind the canonical...

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Snag the Best Advisors for Your Startup, from Best-selling Authors to Fortune...

Former Google executive Amy Chang has successfully courted heavy hitters and VIPs to advise her startup Accompany. Here, she breaks down how to score big fish for your braintrust.Continue reading at...

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